Introduction: Presentation of the trainees, identification of the group's level of knowledge and the expectations of each trainee, and presentation of the teaching method adapted to the context of the session by the trainer. The trainer then presents the training objectives and the following program:

• Module 1: Techniques for communicating with the media in general, with the help of the Nautical Institute's Casualty Management Guidelines.
• Module 2: Communication in crisis situations (based on advice from L. COMBALBERT)
• Module 3: Taking the human factor into account in crisis communication (press releases - interviews - press conferences)
• Module 4: Recommendations for company staff in crisis situations
• Module 5: Elements of language to use in front of the media
• Module 6: Case studies of media management in crisis situations: EXXON VALDEZ - COSTA CONCORDIA from the perspective of Robert HEATH

Conclusion: Questions/answers, consolidation and evaluation of acquired knowledge, training assessment and evaluation.

Training session conducted remotely by a SURTYMAR trainer using PowerPoint, screen sharing and exchanges with trainees.

• On-site, price on quotation
• Online: €590